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In Depth (September 11 / Cantor Fitzgerald Advertisements) #701653

NBC Evening News for Wednesday, May 29, 2002
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(Studio: Tom Brokaw) Report introduced.

(New York: Anne Thompson) Controversy concerning the Cantor Fitzgerald TV ads which refer to the September 11 attack on America and the hundreds of employees killed in the attack examined; ad shown. ["Ad Age" editor Scott DONATON - says the advertisements exploit September 11.] [Cantor Fitzgerald senior vice president for marketing Amy NAUIOKAS - says the company is less profitable now; says the company will support families of the dead for the long term.] [New York's DDB Advertising Bob KUPERMAN - says guilt is not the motivation a company wants to use.] [Cantor Fitzgerald partner Craig CUMMINGS - says he believes others would have done the same for his family.]

Reporter(s):
Brokaw, Tom;
Thompson, Anne
Duration:
00:02:40

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