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Drug Abuse / Teen Ad Campaign / Study #700431

ABC Evening News for Tuesday, May 14, 2002
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(Studio: Elizabeth Vargas) Report introduced.

(Washington: Jackie Judd) Annenberg School for Communications study findings that the anti-drug campaign aimed at teenagers did not work examined; Dixie Chicks TV ad shown. [TEEN - calls the ads a joke.] [Office of National Drug Control Policy director John WALTERS - says the ads did not deliver the message and need to be more direct.] [Partnership for a Drug Free America Steve PASIERB - says the ads don't make an impact.]

Reporter(s):
Judd, Jackie;
Vargas, Elizabeth
Duration:
00:02:10

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